Unilever hands over prize to winner(27/04/09)

UNILEVER Ghana Limited last Wednesday presented a $38,000 two-bedroom house to the first winner of the Key soap “Aseti ama me” promotion at Oyibi, a suburb of Accra.
The winner, Hajia Aishatu Mumuni, expressed her gratitude to Unilever for the prize.
Hajia Mumuni, who sells salt, used the opportunity to urge members of the public to buy Key soap, since the promotion was real.
The Category Manager of Unilever in charge of Home Care, Mrs Leticia Insaidoo, said the promotion was part of the company’s annual promotion strategies to reward its loyal consumers and give back to society.
That, she said, was to create some excitement in the world of their consumers.
She said there were two tokens, black and grey, adding that consumers who found black tokens while cutting the soap, instantly won laundry bowls while those who found the grey tokens with the inscription “winner + a unique code” won one of the two two-bedroom houses.
She stated that Key soap sought to find a way of rewarding loyal consumers by giving them a gift that would really delight them in these times of economic hardships.
Mrs Insaidoo added that Key Soap was on a mission of making the day-to-day activities of its consumers delightful and assured consumers to expect more from Key soap.


Caption: The winner, Hajia Aishatu Mumuni, holding her key and flanged by members of her family with Mr Akofa Attah (left), Head of Grand Building, Unilever Ghana Limited, addressing the audience after handing over the key to the house to Hajia Aishatu Mumuni.